BigCommerce / NetSuite Kurtz Bros – Digital Transformation of Bulk Landscaping Logistics

Bringing complex bulk goods ordering online with BigCommerce and NetSuite.

Kurtz Bros has been supplying premium landscaping materials across Northern and Eastern Ohio since 1948, serving homeowners, contractors, commercial customers and industrial sectors with topsoil, compost, gravel, stone, mulch, garden supplies and lawn care products.

But selling bulk landscaping materials online is not simple.

Unlike standard eCommerce, Kurtz Bros needed to digitize a highly operational ordering process involving:

✅ Products sold by cubic yard, package and pallet

✅ Different truck types for different materials

✅ Bulk material compatibility rules

✅ Site-specific inventory and origin selection

✅ Real-time delivery capacity and blackout dates

✅ Pickup vs delivery workflows

✅ B2B invoice-based ordering

✅ NetSuite quotes, rates and service items

✅ POS consistency across online and in-store transactions

Historically, these complexities meant many orders had to be handled by phone, email or manual quote requests.

Working alongside Snapshot Design, MyIntegrator helped deliver a custom BigCommerce checkout and specialized shipping engine integrated with Kurtz Bros’ NetSuite environment.

The solution guides customers through a self-serve checkout experience where they can select delivery or pickup, choose valid dates and time windows, receive accurate shipping options, and complete orders with the correct operational rules enforced in real time.

Behind the scenes, the system can determine the right vehicle type, calculate rates from NetSuite cartage data, split large orders across multiple loads, separate incompatible bulk materials, apply fuel surcharges, validate quote redemptions and select the correct fulfillment origin based on stock and location.

This is more than an eCommerce launch. It is a digital transformation of bulk landscaping logistics — turning a traditionally manual, call-to-book process into a scalable online ordering experience.

For Kurtz Bros, the platform is designed to reduce customer service bottlenecks, prevent booking errors, capture dispatch-critical data at checkout, and support a future of 1,000+ online orders per day.

A fantastic example of BigCommerce, NetSuite, custom checkout and integration working together to solve a real operational challenge.

Congratulations to Kurtz Bros, Snapshot Design, BigCommerce and everyone involved in bringing this powerful project to life.