Transforming ZebraVet’s B2B eCommerce with BigCommerce and Pronto

ZebraVet has been supplying Australian veterinary clinics with everything from basic bandages to advanced orthopedic tools for over 20 years, but its digital presence needed a major upgrade to meet the demands of modern B2B eCommerce.

Their web store was on an outdated platform that imposed significant limitations that hindered the team’s ability to serve veterinary professionals. The site was slow to navigate and difficult to maintain, and was unable to adapt features like regional shipping pricing or real-time data integration.

Looking to create an improved digital experience, ZebraVet needed a modern, scalable solution that could integrate seamlessly with its existing ERP system, Pronto, and offer a user-friendly interface that catered specifically to veterinary businesses.

To address these challenges, ZebraVet partnered with us at MyIntegrator to develop a premium B2B eCommerce platform on the powerful BigCommerce B2B Edition.

The new website was designed with deep Pronto ERP integration, ensuring real-time synchronisation of products, pricing, inventory, and customer accounts. This eliminated data silos and allowed veterinary professionals to access accurate and up-to-date information at all times.

The platform introduced advanced B2B features such as purchase order payment options at checkout, a custom invoice module for seamless online payments, and a multi-location inventory system to enable click-and-collect services. This feature allowed customers to select their preferred store or warehouse for pickup, reducing lost sales and improving overall efficiency.

Additionally, ZebraVet’s website now offers automated order and invoice management, allowing users to upload and attach purchase order PDFs to their transactions for streamlined processing. With integrated customer-specific freight rules and tailored payment methods, the platform ensures a hassle-free purchasing experience for all users. To enhance the online shopping experience further, the website boasts a fast, intuitive search system and categorisation of products based on Pronto data, making it easier than ever for veterinary professionals to find the supplies they need.

The transformation of ZebraVet’s eCommerce platform has resulted in a highly efficient, user-friendly, and fully integrated B2B online store that caters specifically to the needs of veterinary professionals. The seamless Pronto integration has significantly improved operational efficiency, reducing accounts receivable time by 40% due to enhanced invoice management and online payment capabilities.

The introduction of multi-location inventory and click-and-collect services has streamlined order fulfillment, ensuring that veterinary clinics, including those in rural areas, can access critical supplies without unnecessary delays. Customers now benefit from a more organised, intuitive shopping experience, with access to saved cart templates, backorder support, and online invoice tracking, all within their dedicated My Account section. T

he new system we provided has not only eliminated the manual errors and inefficiencies of the previous platform but has also positioned ZebraVet as a leader in digital B2B commerce within the veterinary supply industry. With a scalable and customisable eCommerce solution in place, ZebraVet is well-equipped to meet the evolving needs of its customers while driving long-term business growth.